“The one thing guests should not do is overshadow the people getting married. Here are ways to be a better LGBT ally during Pride Month and beyond, according to Beth Kohm, interim director of PFLAG, a national organization of LGBT allies. Yet as Americans increasingly call themselves allies of lesbian, gay, bisexual and transgender people, many still do or say things that, however unknowingly, hurt the very people they mean to help. voice support for gay and lesbian rights each year, as nearly 20 years of Gallup polling shows, and about half of Americans favor more protections for fellow citizens who are LGBT. June means Pride Month across the U.S., four weeks of parades, parties and festivals drawing those within the LGBT community - and their straight friends, too.